Friday, April 07, 2006

Innovation Information and Journalism in Germany

Originally uploaded by Innovation Journalism.
Simone Huck, Assistant Professor for Corporate Communications, Department of Communication Science, University of Hohenheim in Germany, talks about the the German Innovation Communication Program. She presented the results of INNOVATE 2006, the second nationwide German trend survey on innovation communication in Germany. How innovations gets edited for different target groups or different media types, by want means of sources and media channels journalists and PR-experts learn about innovations, and what part the interconnection of economy, technology and social aspects of innovation editing in Germany.


Post a Comment

<< Home